National Batik Day, celebrated every October 2nd, marks a significant moment to honor one of Indonesia’s intangible cultural heritage assets recognized by UNESCO.
With this post, PT Premium Auto Galeri – Geely Fatmawati participates in celebrating this special day with a simple yet profound message: “Happy National Batik Day. ‘Let’s celebrate the beauty of batik and its rich history.'”
The chosen visual is highly effective. A captivating close-up photo shows the process of creating batik, where an artisan’s hand meticulously drips malam (hot wax) using a canting tool onto the cloth. This detail directly represents the patience, artistry, and history behind every batik motif, making it more than just a piece of fabric.
This post successfully merges the modern image of the automotive industry (represented by the Geely logo) with strong cultural roots. It demonstrates that even modern, global-facing companies appreciate and support local heritage. The core message is an invitation to recognize, appreciate, and take pride in the rich history contained within every piece of Indonesian Batik.
Overall, this post is a graceful visual and verbal celebration of the deep meaning and beauty of Indonesian Batik.